Monday , September 25 2023
Paul Merson in front of a new GambleAware billboard

‘It’s a good trigger’: Paul Merson describes the incredible new billboard that targets gambling addiction in London

Paul Merson has been talking to FourFourTwo about a powerful new billboard in London which highlights the crippling impact that gambling addiction can have on an individual.

New GambleAware data has found that those in London are twice as likely to experience gambling problems compared to the rest of the nation. Worryingly, two-thirds feel that they cannot share their concerns about their gambling issues due to the stigma of the illness of addiction.

Now, a first-of-its-kind crushed billboard outside Arsenal’s Emirates Stadium has been revealed, with Merson praising it as a positive trigger to prompt those suffering with addiction to open up about their experiences. 

Arsenal legends Paul Merson and Ian Wright attend a photocall to launch's World Cup offers at The Mayfair Hotel on May 19, 2010 in London, England.

Arsenal legend Paul Merson has spoken openly about his addiction issues in the past (Image credit: Gareth Cattermole/Getty Images)

“I think it’s absolutely amazing,” Merson told FFT. “I think the problem we have now as compulsive gamblers is that there are a lot of triggers. It’s constant. I think the problem with me and a lorry-load of people out in the world is that you can be driving along and hear an advert on the radio that ‘Manchester United are Evens tonight’: some days, you can think to yourself, ‘I can get all my money back, here.’

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