NOA, NAFDAC, FCCPC Launch Nationwide Campaign to Enforce Sachet Alcohol Ban
National Agencies Launch Campaign Against Sachet Alcohol Sales in Nigeria
In a concerted effort to combat underage drinking, the National Orientation Agency (NOA) has launched a nationwide awareness campaign alongside the National Agency for Food and Drug Administration and Control (NAFDAC) and the Federal Competition and Consumer Protection Commission (FCCPC). This initiative focuses on the federal government’s ban on the production, sale, and distribution of sachet alcohol in Nigeria.
The campaign commenced officially on Friday, following a statement and video shared on the NOA’s official X platform. Lanre Issa-Onilu, the chairman of the NOA, emphasized the collective commitment of the agencies to safeguard the health and safety of Nigerian consumers.
The federal government, through NAFDAC, previously announced that the ban on sachet alcohol, as well as on PET or glass bottles containing alcohol under 200 milliliters, will take effect on January 1, 2026.
Issa-Onilu highlighted the importance of this joint effort, stating, “Today marks the official launch of a campaign against sachet alcoholic drinks in Nigeria. We are taking a united stand for the health, safety, and protection of Nigerian consumers.” He described the decision as a public health intervention aimed at reducing youth access to high-concentration alcohol and addressing harmful consumption patterns within communities.
The NOA chairman underscored the partnership’s significance, noting that each agency has a distinct role: NAFDAC is tasked with public health regulation, FCCPC protects consumer rights and promotes responsible market practices, while the NOA focuses on mobilizing citizens for behavioral change and national consciousness.
Together, these agencies aim to promote awareness, ensure compliance, and foster community vigilance to build a healthier and safer nation. Issa-Onilu added, “We will not relent in our efforts to protect the well-being of Nigerians.”
Prof. Mojisola Adeyeye, the Director-General of NAFDAC, addressed the increasing accessibility of alcohol in Nigeria over recent decades. She noted that the availability and consumption of alcohol, particularly among youths, have raised concerns among parents, teachers, and community leaders. Adeyeye emphasized the critical need for the sachet alcohol ban, stating, “We are here for the children of Nigeria. A ban on small pack sizes can reduce demand for underage drinking.”
According to Adeyeye, studies indicate that 50% of children in Nigeria consume alcohol. She urged the community to support the ban, saying, “Consumption of alcohol raises alarm for parents, teachers, religious leaders, and the community at large.”
