Because of liquid allowance I only bought this one glossy balm but there were plenty of things I would have snapped up otherwise. One.Two.Free! Beauty is mainly skin care focussed and yes, you guessed it from the name, comes under the clean beauty label. However, I like the fact that they acknowledge that there is no definition of ‘clean’ and this is their own interpretation of it which is a list of exclusions including cyclic silicones, phthalates, parabens and PEGs although they also include ‘chemical SPF’ (oxybenzone) in that list so I wonder if its something we will see going forwards as an avoid.
When you go the website, you could actually be on Glossier. Unlike Glossier, who grew too big too fast, One.Two.Free! Beauty has fairly tight roster of products which in make up include creme blush, foundation and lip balm and for skin uses Japanese ferments for cleansers, serums and moisturisers. The visuals suggest that it’s for a young audience but like other brands who aim for this market, it has a lot to offer an older consumer too. The lightness of the products, the simple routines and the focus on skin glow. I also like the fact that they offer starter sets (approx EU13) – it’s something more brands should do so that we can have small sizes to decide whether a range is for us. There’s a site HERE that sells a small selection in GBP but it’s not one I’ve used.
Transparency Disclosure
All products are sent to me as samples from brands and agencies unless otherwise stated. Affiliate links may be used. Posts are not affiliate driven.